CASE STUDY
How Growth Heroes Helped System Scale Grow 5x Through Digital Transformation
Over a 10 year partnership, Growth Heroes helped System Scale overhaul their processes and systems throughout Service, Sales, Marketing, and Finance. In 2023, our work with System Scale won the Mira award for Digital Transformation.
Jim Bartek, CEO of Growth Heroes (Left), and Mike Sale, CEO of System Scale (Center) receiving the Mira Award for Digital Transformation. Read more about winning the award.
At a Glance
Over a 10 year partnership, Growth Heroes has helped System Scale (an industrial services provider) overhaul their processes and systems throughout Service, Sales, Marketing, and Finance — resulting in 5x growth.
For Service alone, we:
- Set up Maintenance Contracts and Work Orders in Salesforce
- Set up parts and equipment ordering, receiving, consumption and accounting
- Built custom offline-first iPad application for work in remote areas
- With all data in Salesforce, we built a customer portal to generate certificates on demand, see trends, and pay invoices
Problem
System Scale was stuck with outdated, manual processes that led to inefficiencies. Service data could not be tracked, techs did not have the tools they needed in the field, and customers did not always have access to their records.
Solution
Our Salesforce architects set up, customized, and implemented Service solutions in Salesforce. We also built a custom offline service app and a customer portal.
Custom Field Service Solutions, Service Cloud, Magentrix, Dialpad, Sales Cloud, Pardot, Conga, & More
23%
increase in annual return
5x
increase in efficiency
We won a Digital Transformation award for our work with System Scale
About System Scale
System Scale is an employee-owned company and a national leader in the weights and measurements industry since 1979 with 12 locations across the Midwest and South. System Scale provides both high-quality measurement products and services, with a team available 24/7 to respond to service needs.
1,000
overtime hours reduced
2x
Invoiced work order service revenue YoY
15%
increase in billing efficiency, from 67% to 82%
20%
increase in number of total active PMs from 2016-2022
In 2016 alone, we found
$40k
worth of parts that were shipped, but never invoiced
All work, time, travel, parts, equipment, skills, and trainings are tracked in Salesforce to maintain ISO quality standards.
Impact
From 2013 to 2021, the employee count at System Scale stayed at 99, but the company saw a 23% annualized increase in the ESOP share price, for a greater than 5x growth.
This return is directly attributable to our partnership, vs. an increase in footprint or headcount. System Scale became 5x more efficient per person.
Before, nothing could be readily tracked past P&L. Now, every metric System Scale relies on is updated in real time or monthly in Salesforce and is added to a Dashboard for all employees to see. This allows the company to focus on specific metrics each quarter and move the needle, to systematically increase revenue and profit.
Results
“Growth Heroes helped us grow 5x by integrating all of our systems, from marketing and lead generation to our financial operations. We’re much further along than we would be without their help. Their flexibility, technical expertise, and business process acumen have led to a partnership that continues today.”
Michael Sale
CEO, System Scale
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